Apple’s design mentor Jony Ive gave a go to the Leica M rangefinder camera and today, Leica Camera unveiled the Leica M for (Red) on their Google Plus account which reveals the photos of the redesigned Leica M and I have to say, again with a Leica special edition, it is a killer !
For this, Jony Ive was not alone and was assisted by Marc Newson which has already worked on cameras designs.
As a (Red) product, the Leica M for (Red) will be actionned at Southeby’s on November 23rd in order to raise funds against Aids. (Apple’s (Red) Product line of red iPods have raised over 65M dollars so far)
This new version of the Leica M is made of an aluminium body, laser cut, and its outer shell of anodized aluminium, that reminds me of the latest Mac Pros. Inside, we find the classic 35mm CMOS sensor of the new Leica M (type 240). This gorgeous piece of “camerart” will be sold along with its Leica APO-Summicron M 50mm f/2 ASPH. Outstanding.